Social Media

Systems of smart phones, social media and cloud resources have emerged as driving cultural forces. The key moniker for this trend is social technology. Social technology interconnects individuals and groups of electronic an human entities. The 2010 decade began with a US president elected through trends set in social networks. Revolutionary changes in software, financial services, real estate, politics and global economy are all symptomatic to the global assimilation of the social technology system. Outside of notable success, the past decade witnessed insidious misuses and misrepresentations with deceptive hype that lead to technology IPO, mortgage backed security and real estate bubbles. The challenge of this decade is to appropriately harness the power of social technologies to solve critical problems in a global society. Critical areas for social technology development are education, political policy, management, global commerce, energy distribution, bio-informatics, software integration and media publishing. The declining population of managers and professionals in the 30 to 50 age group is motivating thesis for emerging areas of social technology development [Hylmö]. Harnessing the social technology prowess of all age generations is key to solving US and worldwide demographics inhomogeneities such as authority and wealth.

Annika Hylmö "Strategies and Impacts of Cloud Computing", Cloud Computing Forum, Chinese Computer Association, June 19, 2010, El Monte CA. Annika is Principle Consultant and Founder of Insight Generation